Top 5 Books and Reference Apps on Android in Europe Q2 2024

During the second quarter of 2024, the Books and Reference category on Android in Europe saw notable performance trends among the top 5 applications. Here’s a breakdown of their metrics:

Wattpad - Read & Write Stories witnessed a fluctuating yet overall positive performance. Weekly revenue started at approximately $33.8K in early April and saw a dip mid-quarter but managed to recover to around $22.9K by the end of June. Weekly downloads peaked at 81.9K in mid-June, showing a significant rise from 68.8K at the beginning of April. Active users also demonstrated a strong presence, starting at 3.7M and maintaining stability throughout the quarter, closing at 3.7M in late June.

DeepL: translate & write saw a steady download rate with minor fluctuations. Downloads began at 70.8K in early April, peaking at 77.7K the following week, and settled around 56.8K by the end of June. Active users maintained a consistent growth pattern, starting at 1.4M and peaking at 1.5M mid-quarter, before ending at 1.5M.

Audible: Audio Entertainment showed strong weekly revenue figures, beginning at $407.9K and reaching a high of $455.8K by the end of June. Downloads, however, experienced a gradual decline from 78.3K in early April to around 56.2K by the end of the quarter. Active users remained relatively stable, starting at 2.1M and ending the quarter at 2.1M.

Букмейт. Книги и аудиокниги from Direct Cursus Computer Systems Trading LLC, experienced a modest but steady increase in weekly revenue, starting at $225 and peaking at $322 by mid-June. Weekly downloads began at 49.4K, saw a peak of 57.4K in late June, and active users grew from 1.1M to 1.2M over the quarter.

Merlin Bird ID by Cornell Lab had a notable increase in weekly downloads, starting at 34.4K and peaking at 75.5K in early May. Active users also showed a positive trend, starting at 0.3M and reaching 0.5M by the end of June.

The data for this analysis comes from Sensor Tower, where more insights and details can be found. These trends highlight the dynamic nature of the Books and Reference category on the Android platform in Europe.